{"id":34430,"date":"2015-02-11T13:11:10","date_gmt":"2015-02-11T13:11:10","guid":{"rendered":"https:\/\/wordpress.org\/plugins-wp\/woocommerce-darwin-pricing-integration\/"},"modified":"2017-05-31T20:16:32","modified_gmt":"2017-05-31T20:16:32","slug":"woocommerce-darwin-pricing-integration","status":"closed","type":"plugin","link":"https:\/\/fuc.wordpress.org\/plugins\/woocommerce-darwin-pricing-integration\/","author":14230808,"comment_status":"closed","ping_status":"closed","template":"","meta":{"version":"1.3.1","stable_tag":"1.3.1","tested":"4.8.0","requires":"3.8","requires_php":"","requires_plugins":"","header_name":"WooCommerce Darwin Pricing Integration","header_author":"Darwin Pricing","header_description":"","assets_banners_color":"364d35","last_updated":"2017-05-31 20:16:32","external_support_url":"","external_repository_url":"","donate_link":"https:\/\/www.darwinpricing.com\/pricing","header_plugin_uri":"http:\/\/wordpress.org\/plugins\/woocommerce-darwin-pricing-integration\/","header_author_uri":"https:\/\/www.darwinpricing.com","rating":0,"author_block_rating":0,"active_installs":10,"downloads":1797,"num_ratings":0,"support_threads":0,"support_threads_resolved":0,"author_block_count":0,"sections":["description","installation","faq","changelog"],"tags":[],"upgrade_notice":[],"ratings":{"1":0,"2":0,"3":0,"4":0,"5":0},"assets_icons":{"icon-128x128.png":{"filename":"icon-128x128.png","revision":"1087120","resolution":"128x128","location":"assets"},"icon-256x256.png":{"filename":"icon-256x256.png","revision":"1087120","resolution":"256x256","location":"assets"},"icon.svg":{"filename":"icon.svg","revision":"1087120","resolution":"","location":"assets"}},"assets_banners":{"banner-1544x500.jpg":{"filename":"banner-1544x500.jpg","revision":"1087120","resolution":"1544x500","location":"assets"},"banner-772x250.jpg":{"filename":"banner-772x250.jpg","revision":"1087120","resolution":"772x250","location":"assets"},"banner.svg":{"filename":"banner.svg","revision":"1087120","resolution":"","location":"assets"}},"assets_blueprints":{},"all_blocks":[],"tagged_versions":["1.0.0","1.0.1","1.1.0","1.2.0","1.3.0","1.3.1"],"block_files":[],"assets_screenshots":{"screenshot-1.png":{"filename":"screenshot-1.png","revision":"1088025","resolution":"1","location":"assets"},"screenshot-2.png":{"filename":"screenshot-2.png","revision":"1088025","resolution":"2","location":"assets"},"screenshot-3.png":{"filename":"screenshot-3.png","revision":"1088025","resolution":"3","location":"assets"},"screenshot-4.png":{"filename":"screenshot-4.png","revision":"1088025","resolution":"4","location":"assets"}},"screenshots":{"1":"Launch geo-targeted sales campaigns with a single click","2":"Monitor the performance of your sales campaigns at a glance","3":"Customize the coupon box at will to fit your corporate design","4":"Let us manage your campaigns to boost your profits quickly"}},"plugin_section":[],"plugin_tags":[232,326,66085,331,15963],"plugin_category":[36,43,45],"plugin_contributors":[141028],"plugin_business_model":[],"class_list":["post-34430","plugin","type-plugin","status-closed","hentry","plugin_tags-analytics","plugin_tags-coupon","plugin_tags-darwin-pricing","plugin_tags-discount","plugin_tags-dynamic-pricing","plugin_category-analytics","plugin_category-customization","plugin_category-ecommerce","plugin_contributors-sebastien-fauvel","plugin_committers-sebastien-fauvel"],"banners":[],"icons":{"svg":"https:\/\/ps.w.org\/woocommerce-darwin-pricing-integration\/assets\/icon.svg?rev=1087120","icon":"https:\/\/s.w.org\/plugins\/geopattern-icon\/woocommerce-darwin-pricing-integration_364d35.svg","icon_2x":false,"generated":true},"screenshots":[{"src":"https:\/\/ps.w.org\/woocommerce-darwin-pricing-integration\/assets\/screenshot-1.png?rev=1088025","caption":"Launch geo-targeted sales campaigns with a single click"},{"src":"https:\/\/ps.w.org\/woocommerce-darwin-pricing-integration\/assets\/screenshot-2.png?rev=1088025","caption":"Monitor the performance of your sales campaigns at a glance"},{"src":"https:\/\/ps.w.org\/woocommerce-darwin-pricing-integration\/assets\/screenshot-3.png?rev=1088025","caption":"Customize the coupon box at will to fit your corporate design"},{"src":"https:\/\/ps.w.org\/woocommerce-darwin-pricing-integration\/assets\/screenshot-4.png?rev=1088025","caption":"Let us manage your campaigns to boost your profits quickly"}],"raw_content":"<!--section=description-->\n<p>This plugin provides the integration between <a href=\"https:\/\/www.darwinpricing.com\/\">Darwin Pricing<\/a> and the <a href=\"http:\/\/www.woothemes.com\/woocommerce\/\">WooCommerce<\/a> plugin.\nIt allows Darwin Pricing to add a geo-targeted coupon box and its tracking code into your WooCommerce store.<\/p>\n\n<p>Contributions are welcome via the <a href=\"https:\/\/github.com\/darwinpricing\/woocommerce-darwin-pricing-integration\">GitHub repository<\/a>.<\/p>\n\n<h4>Geo-Targeted Coupon Box - Promotions for Profit<\/h4>\n\n<p>Coupon boxes are a great way of improving your conversion rate.\nBut obviously, giving away a discount to every customer has a cost.\nHow can you boost your sales without leaving too much money on the table?<\/p>\n\n<h4>Think Customer. Think Diversity.<\/h4>\n\n<p>With a coupon box, your customers feel motivated to stay longer on your store and discover your products.\nBut wait a minute, and listen to what they are saying...<\/p>\n\n<p><em>Alice: \u201cWow, I've got a 5% discount. Let's see what awesome stuff I can find here!\u201d<\/em><\/p>\n\n<p><em>Bob: \u201c5% discount? Are you kidding me!? I'm not losing my time any longer there...\u201d<\/em><\/p>\n\n<p>Yes, your customers have pretty different reactions, and there's no one-size-fits-all solution...\nSo how can you figure out the optimal discount to offer?<\/p>\n\n<h4>The Little Secret to Optimize your Sales<\/h4>\n\n<p>We've been running coupon boxes on hundreds of stores, measured the impact on conversions,\nanalyzed tons of data and came to this simple conclusion:\n<strong>Knowing the physical location of your customers is the key to running the optimal sales campaigns.<\/strong><\/p>\n\n<p>And there are good reasons for that:<\/p>\n\n<ul>\n<li>The degree of competition vary a lot from one city to another. Think about local retailers.<\/li>\n<li>The standard of living vary as well, even within a single country. Think <a href=\"https:\/\/blog.darwinpricing.com\/with-your-ecommerce-down-the-streets-of-new-york-city-81\/\">income inequality<\/a>.<\/li>\n<li>Online shoppers hate shipping costs! They won't buy outside of their region without a good reason.<\/li>\n<\/ul>\n\n<p>The secret is to run <strong>geo-targeted sales campaigns<\/strong>,\nwith a dynamic coupon box that only shows up on your store for customers living in specific physical locations.<\/p>\n\n<p>Geo-targeted sales campaigns usually bring you <strong>twice as much revenue<\/strong> than the traditional one-size-fits-all promotions.\nIt is a fantastic sales booster, it's fun, and it even <a href=\"https:\/\/blog.darwinpricing.com\/heal-the-world-with-your-e-commerce-35\/\">makes the world a better place<\/a>!<\/p>\n\n<h4>Optimize your Geo-Targeted Sales Campaigns<\/h4>\n\n<p>With Darwin Pricing, you can run geo-targeted sales campaigns on your store for free. Forever.\nBut mastering the art of geo-targeting is a real challenge.\nTo boost your profits from day one,\nwe offer you the services of a dedicated pricing manager,\nwho will <strong>monitor your competition and optimize the geo-targeting of your sales campaigns in real-time<\/strong>.<\/p>\n\n<p>With the right discount offer in every city, you can easily increase your revenue by +50%, +100% or even +150%!\nHundreds of stores are already using this technique and <strong>boosted their profits after only a few weeks of optimization<\/strong>.<\/p>\n\n<h4>Managed Geo-Targeting<\/h4>\n\n<p>With our expert knowledge and an extremely powerful tool box,\nwe will <strong>ensure your success<\/strong> even in the most competitive markets.\nWe leverage the power of geo-targeted sales campaigns by using <strong>real-time competition monitoring<\/strong>,\n<strong>dynamic split testing<\/strong> and <strong>artificial intelligence<\/strong>,\nand will make sure that you'll always stay <strong>one step ahead of your competitors<\/strong>.<\/p>\n\n<ul>\n<li>As a starting point, we are using both <strong>pricing intelligence data<\/strong> about your competition and <strong>economical data<\/strong> to adjust your discounts.\nWe are using for instance <strong>consumer price indexes<\/strong> to adjust your discounts within the US,\nand <strong>GDP per capita at purchasing power parity<\/strong> to adjust your discounts internationally.\nThis initial sales optimization step will already boost your profits from day one \u2013 and this is only the first step.<\/li>\n<li>We will also start running <strong>coupon split tests<\/strong> from day one to observe the <strong>price sensitivity<\/strong> of your customers.\nWhile most of your customers will see the optimal discount according to their geographical location,\nwe will show slightly higher or lower discounts to about 20% of your customers and <strong>measure the impact on your sales performance<\/strong>.<\/li>\n<li>As soon as we'll have gathered some price sensitivity data,\nwe are going to use <strong>statistical analysis and AI algorithms<\/strong> to find out <strong>the optimal discount in every location<\/strong> \u2013 in every country, in every state and in every city.\nWe are also analyzing <strong>geographical patterns<\/strong> in the price sensitivity data in order to infer the optimal discount in locations with little traffic.<\/li>\n<li>As soon as we have measured the optimal discount in a specific location, we are switching to a <strong>monitoring mode<\/strong>.\nWe are <strong>serving the optimal discount to all customers<\/strong> in this location, and only try out variations on a small sample of visitors.\nThis allows us to observe and <strong>follow the evolutions of your market<\/strong> very closely.<\/li>\n<\/ul>\n\n<p>When our machine learning engine has reached its cruising speed, we will share insights from the analysis of your sales data and provide you <strong>hints towards business development opportunities<\/strong>.\nFor instance, if you are able to reach a few cents of profit per visitor in India with the optimal sales geo-targeting pattern, you have a great opportunity to buy cheap AdWords traffic and generate profitable business.\nMore generally, you will be able to <strong>optimize the budget allocation of your CPC campaigns<\/strong> and target geographical areas that are driving the highest profit per visitor.<\/p>\n\n<p>Hundreds of customers are relying on our services already\nand have seen their sales take off with an increase of +50%, +100% or even\n<strong>+150% in revenue with our proven methods<\/strong>.\nDon't leave anything to chance:\n<strong>Take the path of success, the science way<\/strong>.<\/p>\n\n<!--section=installation-->\n<ol>\n<li>Download the plugin file to your computer.<\/li>\n<li>Upload the plugin file into your WordPress installation via the menu Plugins &gt; Add New in the WordPress admin.<\/li>\n<li>Activate the plugin in the WordPress admin.<\/li>\n<li>Enter the Darwin Pricing ID of your website via the menu WooCommerce &gt; Settings &gt; Integration in the WordPress admin.<\/li>\n<li>Create coupon codes via the menu WooCommerce &gt; Coupons in the WordPress admin.<\/li>\n<li>Setup geo-targeted coupon boxes in the <a href=\"https:\/\/www.darwinpricing.com\/\">Darwin Pricing admin<\/a>.<\/li>\n<\/ol>\n\n<!--section=faq-->\n<dl>\n<dt>Installation Instructions<\/dt>\n<dd><ol>\n<li>Download the plugin file to your computer.<\/li>\n<li>Upload the plugin file into your WordPress installation via the menu Plugins &gt; Add New in the WordPress admin.<\/li>\n<li>Activate the plugin in the WordPress admin.<\/li>\n<li>Enter the Darwin Pricing ID of your website via the menu WooCommerce &gt; Settings &gt; Integration in the WordPress admin.<\/li>\n<li>Create coupon codes via the menu WooCommerce &gt; Coupons in the WordPress admin.<\/li>\n<li>Setup geo-targeted coupon boxes in the <a href=\"https:\/\/www.darwinpricing.com\/\">Darwin Pricing admin<\/a>.<\/li>\n<\/ol><\/dd>\n<dt>How can I get a Darwin Pricing account?<\/dt>\n<dd><p>You can <a href=\"https:\/\/admin.darwinpricing.com\/sign-up\">create a free account<\/a> by registering your store on Darwin Pricing.<\/p><\/dd>\n<dt>Where can I find the settings for this plugin?<\/dt>\n<dd><p>This plugin will add the settings for the Darwin Pricing integration to the Integration tab, to be found via the menu WooCommerce &gt; Settings in the WordPress admin.<\/p><\/dd>\n<dt>How can I create coupon boxes?<\/dt>\n<dd><p>Once you have created a coupon code via the menu WooCommerce &gt; Coupons in the WordPress admin,\nyou can import it into <a href=\"https:\/\/www.darwinpricing.com\/\">Darwin Pricing<\/a> by entering the text of the coupon box,\ne.g. \u201c10% off your order! Use the discount code XXXXX on checkout\u201d.\nFrom there, you can either define the geo-targeting of your coupon boxes manually,\nor let us optimize it in real-time for you.<\/p><\/dd>\n\n<\/dl>\n\n<!--section=changelog-->\n<h4>1.3.0 - 13\/05\/2017<\/h4>\n\n<ul>\n<li>Deduced COGS and taxes from profits<\/li>\n<\/ul>\n\n<h4>1.2.0 - 14\/03\/2015<\/h4>\n\n<ul>\n<li>Widget loaded asynchronously<\/li>\n<\/ul>\n\n<h4>1.1.0 - 12\/02\/2015<\/h4>\n\n<ul>\n<li>Made the URL of the API server configurable<\/li>\n<\/ul>\n\n<h4>1.0.1 - 12\/02\/2015<\/h4>\n\n<ul>\n<li>Improved error messages<\/li>\n<\/ul>\n\n<h4>1.0.0 - 07\/02\/2015<\/h4>\n\n<ul>\n<li>Initial release<\/li>\n<\/ul>","raw_excerpt":"Launch sales campaigns in the physical locations you&#039;re targeting. 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